Business Development, Sales and Marketing

In these departments, everything revolves around the commercialization of our product developments: starting with the identification of product opportunities, followed by the implementation of market introduction projects, finding the right target markets and acquiring development partners and customers. 

c-LEcta_Administration_Team-Intro

What does Team Business Development do?

  • Innovation management, market and trend analysis for identifying product ideas
  • Exploring solutions for the use of biotech in the food and pharmaceutical industries
  • Contacting and negotiating with potential industry partners
  • Networking
  • Creation of business cases
  • Supporting product introductions
c-LEcta_Product-Sales

What does Team Product Sales do?

  • Identification of potential customers
  • Product sales
  • Building of customer relationships and customer management
  • Building and maintaining a network of distributors
  • Active product marketing at trade fairs
c-LEcta-Team-Marketing

What does Team Marketing do?

  • Positioning of our products on the market
  • Digital and classical product marketing
  • Product management
  • Networking with customers
  • Technical support and application studies for our products

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